The Truth

“Facts do not cease to exist because they are ignored.” -Aldous Huxley “The truth does not change according to our ability to stomach it.” – Flannery O’Connor “It is better to disappoint people with the...

Function, Form and Feeling

I’ve been reading an interest book – The Soft Edge by Rich Karlgaard. It’s making its way on to my must-read list for business leaders. Karlgaard argues that successful companies nail all three sides of a business triangle...

Mowing Over the Weeds

It’s been an unusually busy spring at our house. The combination of family and business responsibilities necessitated that some things get pushed to the bottom of the to-do list. Taking up the very last spot on that list is the yard –...

Keeping Score

We are awash in data. It comes from our ERP system, our POS system, social media streams, our CRM system and from the market research and sentiment analysis consultant we hired. It has tremendous value as we seek to exploit marketing...